The AutoZone Liberty Bowl Outstanding Achievement Award was inspired by Danny Thomas, the great entertainer who founded St. Jude Children's Research Hospital. The AutoZone Liberty Bowl seeks to recognize outstanding achievement in the field of music and entertainment, and service to the community. Many of the most prominent names in music and entertainment are previous recipients of this honor. Some of the most recent recipients of the Outstanding Achievement Award are listed below:

	The Temptations 2012
KC & The Sunshine Band 2011	The O'Jays 2010	Eddie Money 2009
Sara Evans 2008	Taylor Hicks 2007	LeAnn Rimes 2006
The Beach Boys 2005	Little Richard 2004	Lou Rawls 2003
Clint Black 2002	Three Dog Night 2001	Lonestar 2000
B.B. King 1999